“As a Regional Tourism Organisation, deciding to market to China was a big decision. It was a market we knew little about. We needed a partner who both understood the Australian Tourism industry and the Chinese consumer.
China Digital have been a fantastic partner. Their ability to work with all our key stakeholders is excellent, and their ability to work within our budgets and timelines is brilliant.
We are all now so excited about China and its possibilities for our region and all our members – in a very short time we are already seeing great results”. – Executive Officer, Great Southern Touring Route
The key to success in the Chinese consumer digital marketplace is the ability to identify the most relevant product offering, and then provide meaningful translation of this, and where the authors understand the context of what is being communicated.
China Digital with their strong research and insights capability and a strong client list – especially in the tourism sector, have a proven track record of professionally providing all these elements.
They offer great insights into how to market to the FIT Chinese traveller which, coupled with their in depth knowledge of the Australian tourism industry, makes them a great strategic partner for anyone seeking to get their share of the Chinese inbound market. – Richard Beere, Director, Fastrak Asian Solutions
“China Digital has been an invaluable partner as we take our first steps into the China market. Through careful research and feedback they helped us shape our product for the FIT Chinese traveller. They combine years of supplier side tourism experience with a dynamic understanding of the Chinese consumer and digital landscape, providing valuable commercial cut through. We view this as a long-term partnership to grow the high yield FIT Chinese market. – Director, Twelve Apostles Walk